Today, we launched ObesityRx.net.
The complexity of this project went well beyond WordPress as we also created the branding, design, and online strategy. But let’s look at the WordPress build.
- Theme built on the Thesis Framework
- Edit flow used to allow for user submissions
- Gravity Forms handles the contact page; the user registration add-on handles new sign-ups
- Login Logo customizes the login/logout page for those who find themselves there accidentally
- Members, for creating custom user groups and permissions
- Sidebar Login brings a simple, sexy login widget to the sidebar
- Thesis Openhook helps me with customization along the way
- Tweet, Like, Google+, and Share is a simple plugin which allows me to add social sharing functions on a per page/post basis
- Tipsy adds outgoing links to social media sites on the sidebar, simple and sexy.
Note: Some of the links in this post are affiliate links. But hey, I’m just sharing stuff I use. If you buy it why not hook me up with a little slice of that pie?
Here at McLane Creative we offer three levels of WordPress service.
- The Concierge service – A flat fee service that converts your existing blog to a self-hosted WordPress blog.
- Custom WordPress theme development.
- WordPress site development.
When I was approached by Doug Fields to help him bring a native WordPress ecommerce platform to his popular blog, I got really excited. First, I have loads of professional respect for Doug. Second, within his niche` his blog has exploded onto the scene.
I’m very pleased with the final results. As you can see in the gallery, the store is simple, clean, runs great, and fit into his existing theme.
Project notes:
- Cart66 – The little premium ecommerce plugin that could. There’s a lot more functionality to this plugin than we’re currently using on DougFields.com. We’ll roll out more later.
- Genesis Simple Sidebars – This little plugin saved me tons of development time. Just going to the plugin settings, create additional sidebars, and drop them on each page you’d like.
- Remedy Web Hosting – This blog had some growing pains. Each time the author tweeted about a new post, the site crashed. So we moved it to its own server. When he outgrows that… he’ll need a new web guy!
- PayPal Pro – This was an easy (and cheap) merchant account solution.
- USPS/UPS live shipping – This was a feature of Cart66 that I wanted to take advantage of. It allows customers to chose the right shipping solution for them.
- Mailchimp integration – I’m a huge fan of Mailchimp. We integrated an email sign-up right into the shopping cart to help build returning customers.
- Executable PHP widget – Great little plugin for delivering PHP inside of a widget.
Have questions about this project? Leave me a comment.
If something like this would serve your companies needs, drop me a line.
